In a growth that has reignited hypothesis inside the Bitcoin neighborhood, GameStop CEO Ryan Cohen has, for the primary time in practically 4 years, adopted a second account on X. Till now, Cohen solely adopted the official GameStop deal with, however as of as we speak, he has added Bitcoin Journal to his comply with checklist. This comes on the heels of a much-discussed {photograph} that surfaced two weeks in the past exhibiting Cohen with Michael Saylor, Government Chairman of Technique (previously MicroStrategy).
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Go on king 👑 https://t.co/ApTV3WwTaj
— David Bailey🇵🇷 $0.85mm/btc is the ground (@DavidFBailey) February 20, 2025
Will Gamestop Purchase Bitcoin?
GameStop has periodically discovered itself on the heart of Bitcoin-related conjecture, notably because the pandemic period “meme inventory” phenomenon. At the moment, a concept posted on Wall Avenue Bets—a well-liked Reddit discussion board—proposed that the gaming retailer, considered by many as a relic of brick-and-mortar retail, was primed for a turnaround. Widespread retail shopping for propelled the share worth upward, difficult main hedge funds that had shorted the inventory. The ensuing conflict was broadly likened to a “David vs. Goliath” state of affairs.
The Bitcoin connection emerged because the pandemic-driven mania intersected with discourse on decentralized finance. Some observers drew parallels between the grassroots assist for GameStop and the way in which Bitcoin was embraced as a hedge towards systemic corruption in conventional finance. Since then, theories have circulated that GameStop might undertake a company Bitcoin technique, doubtlessly mirroring MicroStrategy’s aggressive move into BTC.
Two weeks in the past, Cohen posted a photograph on X during which he appeared alongside Michael Saylor, as reported by Bitcoinist. Given Saylor’s fame as a high-profile advocate for company BTC treasury methods—he spearheads the acquisition of nearly 500,000 BTC at Strategy—many within the Bitcoin sphere speculated that Cohen is perhaps searching for Saylor’s counsel.
Nonetheless, warning quickly adopted. In line with two unnamed sources cited by CNBC, Saylor has no direct involvement in any potential GameStop plan to purchase Bitcoin. The rumors stay simply that: hypothesis that has but to be confirmed by both Cohen or GameStop.
Fueling these rumors is the truth that GameStop reported having round $4.616 billion in money, money equivalents, and marketable securities as of October 31, 2024. Tim Kotzman, host of “The Bitcoin Treasuries Podcast,” just lately highlighted GameStop’s funding coverage that grants Cohen “the authority to speculate […] in cryptocurrencies with out requiring shareholder or board approval.”
“If GameStop $GME had been to speculate its $4.6 billion money reserves into BTC, it will purchase roughly 48,000 BTC,” wrote analyst Han Akamatsu on X, noting that such a place would make GameStop the second-largest company holder of Bitcoin, surpassing MARA Holdings however nonetheless behind Technique.
Nonetheless, such predictions are closely speculative. GameStop has dabbled in NFTs and blockchain tasks previously, however there isn’t any official indication that the corporate is imminently buying Bitcoin.
At press time, BTC traded at $97,708.

Featured picture created with DALL.E, chart from TradingView.com